Brut

Brut was another breakthrough moment in the evolution of barbershop fragrances. Although it maintained the basic structure of a Fougère with the presence of lavender, tonka bean (which contains coumarin) and oakmoss, it was also one of the earliest men's fragrances to popularize ylang-ylang which added a fruity tone to the spiciness of predecessors such as Old Spice. Later Fougères employed a similar technique by incorporating fruity notes such as pineapple in Creed Aventus, YSL Y, and Razorock's Mudder Focker, or blackcurrant in Creed's Silver Mountain Water. Brut also added basil to boost its herbaceousness. If anything, Brut was even more Fougère-esque than Old Spice, while maintaining an equally clean and masculine tone. The wild popularity of Brut continues to this day with many drug stores and supermarkets keeping it on the shelf. Although it may lack an air of exclusivity due to its ubiquity, it remains a classic scent suitable for any setting and any occasion.