Kaizen
Ariana & Evans
Founded in 2017 in Ansonia Connecticut, Ariana & Evans is the passion project and brain child of Peter Charkalis whose name is the combination of he and his daughter's middle names. Peter is an ecclectic and worldly designer who embraces the ideaology of Kaizen, which in Japanese means "constant improvement". His fragrances are bold, sophisticated, whimsical, non-traditional, and heavily influenced by global culture and cuisine, with notable scents including Baklava, Plum & Bliss, Chasing the Dragon, and Khalifa. In 2024, the brand launched a new line, Maullu, a collaboration with internationally acclaimed Italian barber Daniele Maullu which focuses on premium ingredients. A&E's soap base has evolved over time but has always prided itself on natural and beneficial ingredients, with the latest iteration, K2e, including Emu Oil, Agave, Slippery Elm, Aloe, Oatmeal and Yogurt. A vegan base was recently introduced, VR2, based on Shea Butter, Rice Milk, Palm Fruit Oil, Jojoba Oil, and Sunflower Oil.

Scent Description
Kaizen is fruity and exotic. The scent notes include Mandarin, Bergamot, Lemon, Neroli, Honeysuckle and Green Apple, but blended together present as something more tropical and Asian, possibly Guava or Starfruit. The scent strength is light, and the overall effect is fresh, clean and a little quirky. Probably more suited to warmer months, Kaizen is a whimsical scent which is truly something different and could be worn in almost any setting, but is more casual then seductive, and most appropriate during the daytime and out of the office.
Scent Strength
5
Longevity
6
Inspiration
Unique
Suitability
Daytime, Home
Scent Family
Fresh
Subtype
Citrus
Mentholation
Non-Menthol
Country
USA
Price
$$$
Companion Products
Shave Soap
Skin Food
Hyaluronic Acid, Aloe, Rose Water, Glycerin, Emu Oil, Chamomile Water, Vitamin E, Calendula, White Willow Bark
Top Notes
Mandarin, Bergamot, Lemon
Heart Notes
Neroli, Honeysuckle, Green Apple, Rose
Base Notes
Tobacco, Vetiver, Sandalwood, Cedar
Ingredients
Aloe Vera Juice, SD 40B Alcohol, Rose Hydrosol, Vegetable Glycerin, Emu Oil, Calendula Extract , Red Clover Extract, Chamomile, Plantain Leaves, White Willow Bark, Vitamin E, Hyaluronic Acid, Caprylic Triglycerides
Available For Purchase From
